Improve brand image checklist

1. Public relations can help improve our brand image by increasing positive exposure and building good relationships with key audiences. 2. A strong public relations strategy can help improve our reputation by managing negative press and promoting positive messages about our brand. 3. Public relations can help us reach new audiences and build relationships with influencers who can help improve our brand image and reputation. 4. A well-executed public relations campaign can help improve our brand image by creating a positive buzz around our products or services. 5. Public relations can help improve our brand image by humanizing our company and making us more relatable to consumers.

• (1) Evaluate how the public views your brand and reputation.

• (2) Identify what you want to improve about your brand image and reputation.

• (3) Develop a public relations strategy to improve your brand image and reputation.

• (4) Implement your public relations strategy and track the results.