Alignment with Marketing and Business Strategies Checklist

The Alignment with Marketing and Business Strategies Checklist is a valuable tool designed to assess how a specific event fits into the overall marketing and business strategies of an organization. This checklist enables decision-makers to evaluate the strategic alignment of the event with broader marketing goals, brand positioning, and long-term business objectives, ensuring that resources are allocated effectively and that the event contributes to the organization's overall success.

• (1) How will we promote this event?

• (2) What is our budget for this event?

• (3) How will this event align with our overall marketing strategy?

• (4) How will this event align with our overall business strategy?