Measuring Effectiveness of Social Media Campaigns Checklist

As the world of marketing evolves, so does the need to effectively measure the performance of social media campaigns. Here is a checklist to help ensure your next social media campaign is a success.

• (1) Make adjustments to your social media campaign based on your results.

• (2) Celebrate your successes and learn from your failures.

• (3) How many people have seen your campaign?

• (4) Define your goals and objectives for the social media campaign.