Product differentiation checklist

Product differentiation is crucial for standing out in a competitive market and capturing the attention of your target audience. This checklist provides a comprehensive guide to help you differentiate your products effectively. By following these steps, you can develop unique selling propositions, create customer value, and drive customer loyalty.

• (1) Understand your product and what makes it unique.

• (2) Understand your target market and what they are looking for.

• (3) Research your competition and understand their strategies.

• (4) Develop a positioning strategy for your product.