Reflecting Brand Image Checklist

This checklist serves as a comprehensive guide to evaluate how an interior design service ensures that the design reflects and enhances the brand image and values of your business. The interior design of your space should embody the essence of your brand, creating a cohesive and immersive experience for customers, clients, and employees. By using this checklist, you can assess how different interior design services or professionals understand and integrate your brand image and values, ensuring that the design aligns with your business's identity and communicates your unique brand story.


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  • (1) Define your brand image and values.

  • (2) Define your brand. What are your core values? What do you want to be known for?

  • (3) Research interior design styles that reflect your brand image and values.

  • (4) Develop a visual identity for your brand. This includes choosing a color palette, fonts, and logo.

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