Value proposition checklist

A compelling value proposition is essential for effectively communicating the unique value your products or services offer to customers. This checklist provides a comprehensive guide to help you develop and refine your value proposition. By following these steps, you can differentiate your business from competitors, attract your target audience, and drive customer engagement.

• (1) Define your product

• (2) Define your target market

• (3) Research your competition

• (4) Determine what makes your product unique